Bright & Beautiful Goes 2 Dwyer

The Dwyer Group, Inc., one of the world’s largest parent companies of trade service brands, has completed the add-on acquisition of Bright & Beautiful, a home cleaning service based in the U.K.

The deal marks the ninth acquisition for Dwyer Group in the last few years and grows the organization to $1.5 billion in system-wide sales. Dwyer Group will now have 15 franchise brands with more than 2,800 franchisees across service brands and a record 600+ employees throughout North America, U.K. and Germany.

“We are thrilled to welcome Bright & Beautiful to the Dwyer Group family of brands,” said Mike Bidwell, president and CEO of Dwyer Group. “This addition helps Dwyer Group diversify our brand presence in the UK, taking us one step closer to offering a comprehensive residential and commercial service line-up to our customers.”

Bright & Beautiful offers residential cleaning services, providing eco-friendly cleaning, laundry and tidying assistance. What began as a vision for an ethical, friendly and professional homecare business by founder Rachel Ray has grown over the last 10 years into a system of more than 50 franchisees, employing 700+ employees.

“We are delighted to join one of the most powerful organizations in the industry,” said Ray. “Our franchise network and clients will benefit from Dwyer Group’s vast expertise and extensive resources in the service sector, enabling us to expand across the U.K. and beyond.”

April 18, 2017